Leadership Team

Paul Yanover


Paul Yanover is the President of Fandango, a unit of NBCUniversal, and the nation’s leading moviegoer destination with more than 42 million online and mobile visitors per month, according to comScore, and representing more than 27,000 screens across the country. He leads the company’s overall business, which includes building innovative movie ticketing, content and marketing solutions for exhibitors, studios and advertisers across Fandango's digital platforms. Yanover continues to grow Fandango’s strong ecommerce foundation and industry leadership, while expanding its original and exclusive content and digital video offerings across mobile, TV and the Web.

Before being named to his post at Fandango, Yanover served as executive vice president and managing director of Disney Online, where he oversaw all Disney-branded initiatives on the Internet and mobile web, from Disney.com to Disney's suite of premium digital products including online games, virtual worlds, network of family targeted sites, and streaming service Disney Movies Online. Yanover began his career with Disney at Walt Disney Feature Animation, ultimately becoming vice president of technology and digital production for the division, and also served as senior vice-president of Disney Parks & Resorts Online, overseeing the ecommerce business across Disney’s resorts and theme parks.

Mr. Yanover holds a Master of Science Degree in Computer Science from the University of Southern California and a double honors Bachelor of Science in Computer Science and Economics from the University of Western Ontario.

Sandro Corsaro

Senior Vice President, Chief Creative Officer

Sandro Corsaro is chief creative officer at Fandango, the nation’s leading digital destination for moviegoers and fans, which is enjoyed by more than 42 million unique visitors per month. Corsaro provides strategic and operational leadership for content development and creative executions across Fandango’s online and mobile movie discovery and ticketing platforms.

Corsaro oversees the visual design, editorial and content teams, as well as Fandango’s robust video production unit, which creates original video content that runs across Fandango’s digital network, including Fandango Movieclips, the number one movie trailer and content channel on YouTube, and dedicated channels on Hulu, Roku and Samsung’s Milk Video Service. Fandango’s original video series include “I Love Movies,” “Fandango Frontrunners,” “Weekend Ticket,” “Mom’s Movie Minute,” and “Reel Kids.”

A seasoned content creator, producer and animator, Corsaro was the executive producer and creator of the Disney XD animated series, “Kick Buttowski: Suburban Daredevil,” where he led all aspects of the Emmy Award-nominated show including writing, design, animation, and casting. Prior to that, Corsaro held the position of creative director at Disney Interactive where he supervised all online creative across design development, original content, ad sales, user experience and copywriting, as well as overseeing the company’s connected, cross-platform media experiences. During his tenure at Disney Interactive, Corsaro oversaw two major re-launches of Disney.com, successfully helping increase traffic to record levels. Corsaro has also held creative positions at Crest Digital and MTV Networks, and animation positions at Revolution Studios and Warner Bros Animation.

Jason Davis

Vice President & General Manager, Rewards Programs

Jason Davis is responsible for the general management of Fandango Rewards, the loyalty and rewards business division at Fandango. Davis oversees all sales, marketing, and daily operations for the Fandango Rewards group, which helps to connect major brands and their consumers with blockbuster movies through creative ticket promotions and customer loyalty programs. Davis also works closely with NBCUniversal’s Digital Media Sales unit for integrated campaigns and cross-media planning, using Fandango’s movie ticket, concession rewards and virtual rewards to help drive customer engagement and purchase intent.

Prior to Fandango, Davis was the executive vice president of marketing and product innovation for Quantum Rewards, a consumer loyalty and incentives company, and creator of Hollywood Movie Money™, the nations most widely accepted promotional movie certificate. Quantum was acquired by Fandango in 2013. Prior to that, Davis was the senior vice president, product and technology for Examiner.com, where he managed the product development, creative, technology and project management teams.

Davis spent over six years at The Walt Disney Company in various senior level positions. Most recently, he was the vice president of Disney Online, responsible for business management, product development and operations for all Disney-branded online and mobile entertainment products and online destinations, including the #1 online destination for kids and families, Disney.com. While at Disney, Davis and his team won numerous awards for their online and mobile products, including an Emmy Award for interactive media.

Robert M Leff

Senior Vice President, Chief Financial Officer

Rob Leff leads all aspects of finance and financial strategy for Fandango, the nation’s leading moviegoer destination and a division of Comcast’s NBCUniversal, including FP&A, M&A, accounting, business intelligence, and digital research. Fandango is enjoyed by more than 42 million online and mobile moviegoers each month, and sells tickets to more than 27,000 screens across the country. Leff reports directly to Fandango President Paul Yanover, and has a dotted line report to Universal Pictures CFO Rowan Conn.

At Fandango, Leff is responsible for the company’s reporting and analytics, including leading the business intelligence and digital research departments, which provide platform analytics (web/mobile/YouTube), forecasting, revenue management analyses, and audience research. Leff has played an instrumental role on Fandango’s executive team in the signing of key exhibitor and distribution deals, which has contributed to the company’s record metric and financial performance.

Prior to Fandango, Leff was formerly the 1st vice president of corporate financial planning at Countrywide Financial Corp, which was purchased by Bank of America in 2009. He was responsible for the reporting and analytics for Countrywide’s thirty-five Central Office divisions with $1.8 billion in annual operating expenses.

Before joining Countrywide, Leff was the director of marketing analytics for Tanner & Haley Resorts, executive director of product development for International Cruise & Excursions, senior strategic analyst for Intel, and the manager of business-to-consumer e-business for America West Airlines.

A Certified Public Accountant, Leff holds an MBA from Northwestern University’s Kellogg School of Management, along with his BA and MA in economics from Northwestern.

Adam Rockmore

Senior Vice President, Head of Marketing & Communications

Adam Rockmore is the Senior Vice President, Head of Marketing and Communications for Fandango, the nation’s leading moviegoer destination and a unit of NBCUniversal. A veteran broadcast and digital media marketer and strategist, Rockmore is responsible for shaping Fandango’s brand positioning, and its programming and membership strategies around the total moviegoing experience – from movie discovery, planning and decision-making to ticketing, in-theater engagement and social sharing. Rockmore oversees all marketing functions for the company including advertising, promotions, direct-to-consumer marketing, events and social media, and builds innovative marketing solutions for exhibitors, studios, advertisers and partners.

Prior to joining Fandango, Rockmore served as a senior marketing executive for many years at ABC Television Network, most recently as the SVP of marketing for ABC Daytime and SOAPnet. Rockmore was also the SVP of marketing at ABC News, where he spearheaded on-air and online integration to create a more robust consumer experience. In addition, Rockmore was VP of marketing, e-commerce & public relations at Food Network, where he helped grow the channel to 90 million subscribers, built successful relationships with high-profile partners and directed the network’s brand strategy. He also oversaw strategy, marketing and user experience for Scripps Networks’ online stores Shopathometv.com, Foodnetwork.com, HGTV.com, and DIYnetwork.com.

Kerry Samovar

Senior Vice President, Head of Business & Legal Affairs

Kerry Samovar serves as Senior Vice President and Head of Business & Legal Affairs for Fandango, the nation’s leading moviegoer destination and a unit of NBCUniversal. In leading the legal and business affairs group at Fandango, he is responsible for structuring and negotiating Fandango’s contractual relationships, setting legal policy, supporting M&A activity, litigation, intellectual property, compliance and other legal, administrative and business affairs activities.

Samovar has served in a number of senior legal leadership roles at technology and media companies, including Senior Vice President & Deputy General Counsel at Rovi Corporation, Senior Vice President of Legal Affairs for Gemstar-TV Guide, and Senior Vice President of Policy & Legal Affairs and Chief Privacy Officer for Ticketmaster. He has also previously served as the General Counsel of Styleclick, a publicly traded e-commerce company controlled by IAC, and General Counsel of New.net, an Idealab-funded domain name and search company. Samovar also worked in legal and business affairs at Universal Home Entertainment, Universal Television, and USA Networks, where he was the Vice President of Business & Legal Affairs, after starting his career at Latham & Watkins.

Samovar holds both a JD and a BA from UC Berkeley.

Kevin Shepela

Senior Vice President, Head of Commerce

Kevin Shepela leads all commerce initiatives and business operations for Fandango, the nation’s leading moviegoer destination and part of NBCUniversal. Shepela is responsible for developing and managing strategic exhibitor partnerships and the transactional operations for Fandango. In recent years, he has been instrumental in extending Fandango’s ticketing business to dozens of new exhibitors and expanding its U.S. screen count to more than 27,000. Additionally, Shepela oversees Fandango’s digital and retail gift card business and the services groups that manage the day-to-day support for both customers and exhibitors.

During his tenure at Fandango, he also led business development and helped expand the company’s commerce distribution, powering online movie ticketing for partners including Yahoo! Movies, AOL, Moviefone, and MSN Entertainment.

Before joining Fandango, Shepela led business development initiatives across a number of the former Comcast Interactive Media (CIM) properties; most notably, Comcast Digital Entertainment and DailyCandy. Prior to CIM, he was the vice president of strategy and business development at retail digital ad network RippleTV, focusing on retail distribution and strategic partnerships. Shepela has also held business development roles at Yahoo! Entertainment, Movielink and Loudeye.

Kevin holds a MBA from Pepperdine's Graziadio School of Management and a BA in Economics from UCLA.

Steve Treinen

Vice President Sales, West Coast
NBCUniversal Digital Entertainment

Steve Treinen leads digital media and sponsorship sales for Fandango, the nation's leading moviegoer destination and a business unit of NBCUniversal. Based in Los Angeles, Treinen oversees revenue development initiatives for key clients across all verticals, including entertainment, automotive and financial services. Treinen develops innovative and strategic opportunities for sponsors to reach millions of moviegoers across Fandango’s award-winning online and mobile platforms by leveraging the company’s deep capabilities in the areas of rich media, original and exclusive content and video, promotions and technology.

Prior to Fandango, Treinen led consumer marketing and sales development for Movies.com, a leading moviegoer website operated by Disney Online. Before Disney, Steve served in marketing and media sales roles for IAC's partner marketing division, and focused on creating consumer marketing campaigns across the Citysearch, Evite and Ticketmaster digital properties.

Steve joined Fandango in 2008. He holds a BA in English from Loyola Marymount University and a MFA in Writing from University of San Francisco.

Braxton Woodham

Chief Technology Officer

Braxton Woodham leads Fandango’s product and technology groups, and is responsible for building the best, most relevant movie-related products that serve the needs of moviegoers and fans. He drives new product initiatives and continued innovation in the areas of ticketing and content engagement across the company’s digital platforms including web services, mobile applications, and connected devices.

Woodham brings to Fandango many years of strong technical and product leadership with proven ability to scale operations teams from seed stage start-ups to hyper-growth mode, managing 100-plus person teams across multiple locations. He joins Fandango from SunBasket, where he was the Co-Founder, President, and CTO. Previously, Woodham co-founded Tap11, Inc., which was acquired by AVOS Systems in 2011. He also served as the CTO of InfoSpace's mobile division and held executive roles at Moviso, Sony Music Digital Media Ventures and US Web. His mobile and online products have been honored with Webby Awards and Mobile Excellence Award honors. Earlier in his career Woodham served as Lead Propulsion Engineer for two Atlas missions and was a decorated Captain in the United States Air Force.

Mark Young

Senior Vice President, Strategy & Business Development

Mark Young leads strategy and business development for Fandango, the nation’s leading moviegoer destination and a subsidiary of NBCUniversal. Mark is focused on providing insights into consumer and technology trends and capitalizing on them to grow all lines of Fandango's business. Mark also oversees distribution and co-marketing of mobile services, commerce and video with third-party partners such as mobile network providers, handset manufacturers, connected devices, social media and digital video platforms, app stores and retailers. Mark joined NBCUniversal from Comcast Interactive Media (CIM) where he led mobile strategy and business development across a portfolio of digital properties, as well as co-led the strategy and go-to-market launch of Xfinity’s initial video service on iOS (iPad & iPhone) and Android devices.

Prior to Comcast, Young was at The Walt Disney Company for seven years, of which the last three years he served as the vice president of strategy and business development for The Walt Disney Internet and Mobile Group. Prior to Disney, he was the vice president of business development and partner management for mobile data services pioneer Moviso/Infospace, and an executive at IBM’s Innovation Center where he advised studios and media companies on digital asset distribution and management.

He is a member of CTIA’s leadership Council and the Center of Technology Management at USC.