Written April 23, 2011
Fantastic documentary! Very funny
Written May 15, 2011
This movie points out things we already knew, but never really talk about. The barrage of advertisements that are thrown in our faces on a daily basis. What Spurlock does here is typical of him. Which is not to say is a bad thing.
Written April 28, 2011
This film gives a great inside look into how sponsorship and product placement play a roll in the movies we see.
Written May 12, 2011
If you're a fan of documentaries and especially if you liked Supersize Me, you will definitely dig this movie. Morgan Spurlock has a great sense of exactly how to present his ideas in a way that's easy to understand and relate to; and he does it in such creative unique ways. This film is a perfect example of that. I really enjoyed this movie, which was exactly what I expected.
Written May 02, 2011
Morgan Spurlock is endlessly witty and entertaining as well as informative and cynical about the business of product placements. He develops specific instances of their corrupting effects on the contents of shows and movies. Some of his meetings with value-free executives in show business and advertising leave one wondering how these people face the mirror in the morning.
Spurlock is actor, director, producer, all rolled into one and pulls it off masterfullly. His treatment in his own movie of the product placements he obtained to support it is exaggerated for effect, but still makes his points effectively.