In what looks to be a mega deal, the Walt Disney Co. has acquired Marvel Entertainment for $4 billion in stock and cash, giving Disney ownership over Marvel's 5,000-or-so characters, including Iron Man, The Incredible Hulk, Spider-Man and The X-Men. There's no immediate word on how this will impact the upcoming Marvel slate of movies, like Captain America, Thor and The Avengers (which are being distributed by Paramount, who also just lost DreamWorks), but what was a creative process that took place entirely in-house -- allowing Marvel to decide what happened to Marvel characters on screen -- could turn into a more collaborative effort with Disney, who are known for wanting to keep their films family friendly. Keep in mind that Disney will not own the film rights to characters like Spider-Man, Fantastic Four or The X-Men since those are currently in the hands of other studios, like Fox and Sony.
