This time of year, every major studio is scrambling to get its awards contenders in the hands of potential voters. Screeners are mailed. Screenings are set. Studios want eyeballs on their favored films.
Fandango is here to help.
The Weinstein Company announced that it is joining forces with Fandango to offer eligible SAG-AFTRA voters free tickets to any of the company’s films that receive 20th Annual Screen Actors Guild Award nominations. The partnership between the studio and ticket distributor is the first ever of its kind.
More than 100,000 eligible SAG-AFTRA voters will be able to access the offer of free tickets to SAG-nominated features through a custom Fandango Rewards webpage, which will be made available to the membership shortly after the announcement of the SAG Award nominations on December 11.
“We’re thrilled to be working alongside Fandango on this unprecedented offer to SAG-AFTRA members. This is an incredible opportunity to give them the best possible chance to see our nominated pictures on the big screen, whose individual and ensemble performances we’re so proud of,” said TWC President of Marketing Stephen Bruno.
“We are very pleased to provide the Weinstein Company a turnkey solution for helping SAG-AFTRA voters experience nominated performances on the big screen, the way they were meant to be seen,” said Paul Yanover, president of Fandango. “Through our platform, we’re hoping to get as many SAG-AFTRA members into theaters as possible.”
The 20th Annual SAG Awards nominations announcement will be telecast live on December 11, 2013 on TNT and webcast live on tntdrama.com and tbs.com at 9 a.m. (ET)/6 a.m. (PT).
The 20th Annual Screen Actors Guild Awards ceremony will be simulcast live on Saturday, January 18, 2014 at 8 p.m. (ET)/5 p.m. (PT) on TNT and TBS.